Background
Iconic Offices offer a range of flexible, design-led workspace solutions across 16 unique locations in Dublin, each space is custom designed, from hybrid working and coworking, to bespoke designed Business HQ floors accommodating larger global teams.
Strategy
‘Workspace as Unique As You Are’ tells Iconic Offices’ story through the eyes of their clients and is supported by an integrated campaign across creative, online and broadcast. We worked with Iconic Offices on delivering this concept campaign, strategically mapping out relevant channels to reach their target audience.
The entire campaign incorporated marketing communications both internally and externally across print, online, and broadcast radio. The PR team developed a partnership with the Business Post, delivering a 4 part series over eight weeks, as well as planned features in national print and business trade press. The creative team developed and produced new campaign content for radio ads on RTE Radio 1 and Newstalk.
